Image and Standards Guidelines for Research Chairs, Centres and Institutes of the University Of Ottawa

In order to convey a positive, coherent image of the University of Ottawa, it is important to establish and communicate image and language standards guidelines for research chairs, centres and institutes with respect to the following:

  • stationery
  • publications and newspaper ads (corporate image and staff recruitment)
  • Web presence
  • name

Classification of Research Entities

  1. The Office of the Vice-President, Research will classify new chairs, centres and institutes according to their relationship with the University, using the following system:

    Chairs

    • University research chairs
    • Canada research chairs
    • Endowed and sponsored chairs
    • Research Chairs in Canadian Francophonie
    • University Health Research Chairs

    Centres and Institutes

    • University of Ottawa research centres and institutes
    • Hospital-based research institutes

Visibility

  1. The Office of the Vice-President, Research will inform the Marketing and Communications Service when new chairs, centres and institutes are established.

Chairs

  1. Chairs must respect University of Ottawa Policy 57 on Graphic Standards.
    (for example, use of University logo on publications, standards for stationery and others).
  2. Chairs must respect University of Ottawa Policy 34 on Marketing and Communications Activities. (for example, use of University design template for printed ads, posting of information on campus and other activities).
  3. Chairs must respect standards established by Computing and Communications Services for Web sites (for example, bilingualism, use of University banner, disclaimer, structure, navigation and other standards).
  4. The name of the Chair must include “University of Ottawa” in its official name.
  5. Chairs may include other elements, such as a logo to recognize their status (for example, Canada Research Chair, NSERC, and so on).

University of Ottawa Research Centres and Institutes

  1. Centres and institutes must respect University of Ottawa Policy 57 on Graphic Standards. (for example, use of University logo on publications, standards for stationery, and others).
  2. Centres and institutes must respect University of Ottawa Policy 34 on Marketing and Communications Activities. (for example, use of University design template for printed ads, posting of information on campus, and other activities).
  3. Centres and institutes must respect standards established by Computing and Communications Services for Web sites (for example, bilingualism, use of University banner, disclaimer, structure, navigation and other standards).

Hospital-based Research Institutes

  1. Alignment of the identity of hospital-based research institutes with the identity of the University of Ottawa is determined by the affiliation agreement; however, the institute needs to consult with the Marketing and Communications Service to develop a standard for the production of stationery, publications, printed ads, web page design, and other promotional materials.
  2. The institute is strongly encouraged to include the University of Ottawa logo in the design of stationery, publications, printed ads, web page design, and other promotional materials.

Authority

  1. Approved recommendations will be on the Web site of the Office of the Vice-President, Research.
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